"Parents residing in North London seeks an exceptional and experienced tutor to support their most junior child on his first steps to turning into an British gentleman."
When reading this advertisement, you might naturally skip the wording "initial stages" as simple a turn of phrase.
Yet, it could be the crucial aspect of this distinctive job advert, as it aims to find a teacher for a infant.
Many of applications have already been submitted since the anonymous family posted their search for the £180k-a-year tutor, who has to be "someone very special".
During the past few weeks, the advert has attracted notice in the media, with numerous wondering why?
Innovative Idea
The CEO, head and founder of an education consultancy, which is assisting the family in their hunt, explained that despite initial scepticism, he viewed the idea "visionary", and "innovative".
When he met the family, he said they understood the unconventional nature of their requirement, and how immature their son is.
But, they explained that they "preferred not to postpone any longer" to get a tutor, as they had postponed until their elder sibling was five, and by that stage "cultural bias had by then become established".
What exactly did the family refer to by "cultural leaning"?
It's "all-encompassing", Adam responded. "The manner you eat, the manner you speak".
He explained the firstborn had absorbed "extremely delicate, unspoken signals" from the family, and had assumed their cultural ways. The family told him they hoped to prevent the same situation to recur with their infant.
The plan: To hire a British tutor, who needs to speak with Received Pronunciation, to guide the baby right from the beginning.
Subtle Influence
"A lot of the development at the beginning here is rather osmotic," stated the CEO.
It's by means of this subtle influence that the family are hoping the child will acquire the English characteristics they want to impart.
He noted the tutor must be an individual who went to "the appropriate educational institutions – comparable categories of schools as the family aspire to send their son to".
"The educator simply needs to be the right kind of person, they'll be carrying out things they aren't even aware they're doing, effortlessly," he added.
Expense Not a Factor
The family informed the expert the chosen tutor should ideally also have knowledge of or enthusiasm in riding, skiing, creative fields and instrumental training so as to shape the child in a diverse set of interests.
Furthermore though, he said the family wanted the tutor to sign up the child on a range of courses so the child would be "horseback riding and starting an musical instrument by the time they are approximately three years old".
In the family's perspective, helping their son grow into a "British gentleman" will lead to success and create opportunities.
"For all the rights and wrongs of that, because it's definitely a status symbol," he comments.
However, despite all this tutelage in "UK identity", could the child absorb alleged cultural influence from the international family he resides with in any case?
"Certainly", answered Adam. "They know this might not succeed, but they've merely embraced the perspective of, 'we should try and let's go as early as we can', because the expense of it is not a concern," he said.
Impractical
A number of in the education sector who express those reservations.
An education leader, chief executive of an educational organization, who also offer individual instructors, wrote that "the process of adopting dual cultures, or indeed, forming one's identity, is something that must be grown into, not manufactured."
He noted that he had moved from China to the UK at the age of childhood, and had been educated experiencing and living dual heritages. He progressed to learn at the University of Cambridge.
"The notion that an individual can serve as a embodiment of English culture, an individual who can in some way transplant the characteristics of a English gentleman onto a one-year-old child, strikes me as naive and impractical," he commented.
"In my experience, engaging a distinctly British tutor from babyhood will not instantly achieve the result they want.
"I did not have that kind of mentor, and yet I have been privileged enough to live numerous of the experiences they desire for their son."
He stated: "The truth is, personal identity can not be dictated from the outside; it must be embraced, and it must be internally driven."
Purchasing UK Culture
Certainly, Britishness is something the expert thinks can be educated – and marketed.
"In my view the reality that the international society views us in this respect is something that we should be cherishing|valuing|appreciating